Increasing sales on Amazon
Amazon Amazon Advertising Amazon Ebc PPC Services Amazon Listing Optimization Keyword Research Copywriting Store Audit Photography & A+ Content Google Budget allocation Ad Copy Creation Geographic targeting Ad Extensions Ad scheduling Tracking and analytics A/B testing Remarketing Device targeting ETSY Positive seller reputation & feedback Utilize social media for promotion Competitor research Etsy SEO & […]
4 Rules For Amazon Sponsored Brand Video Ads
[et_pb_section fb_built=”1″ _builder_version=”3.22″][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px||0px|||”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.8.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”] In this article, we will be discussing the significant value of Sponsored Brand Video Ads – and how you as an Amazon Seller can follow our method to 20 percent increases in profitability. [/et_pb_text][et_pb_text disabled_on=”on|on|on” _builder_version=”4.8.2″ _dynamic_attributes=”content” _module_preset=”default” disabled=”on”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IjxoMT48c3Ryb25nPiIsImFmdGVyIjoiPC9zdHJvbmc+PC9oMT4ifX0=@[/et_pb_text][et_pb_image […]
Optimizing Amazon Auto PPC Campaigns
As mentioned earlier, the obvious problem with running Auto Campaigns as opposed to Manual campaigns is to that you don’t have enough control to target preferable keywords or ASINs that are most likely of high value to your product. Amazon automatically defines the search terms based on its product evaluation that might not necessarily be profitable when displayed as Ads.
PPC: Targeting Products Vs Targeting Keywords
Targeting Products as opposed to Keywords through Amazon PPC can prove to be a more effective way at getting impressions and sales. Here’s why.
IS YOUR AMAZON LISTING REALLY OPTIMIZED?
As a general rule, you should have at least one lifestyle or custom shot. People look for a product based on practicality, but they BUY that product based on emotion. If you don’t have people utilizing your product in the imagery, it makes it difficult for the customer to see themselves using it.
What Are Amazon Feature Keywords And How Do They Help My Sales?
Having worked with a multitude of clients whose products span the spectrum of Amazon’s offered categories, we can say with confidence that no two products are exactly alike. However, there is ONE thing that virtually every listing shares in common and that’s not having the Manage Inventory fields populated correctly. Of course, Amazon Seller […]
Practices to Avoid While Collecting My Amazon Reviews
Here are a few practices to avoid while collecting My Amazon reviews. There are numerous avenues that Amazon Sellers can choose in order to increase their conversion rates. Of the many optimization opportunities, reviews remain one of the leading and most influential selling points for buyers. Because customers rely so heavily on the opinion […]
Amazon Conversion Rates: Voice Search vs. Mobile vs. Desktop
Hey Alexa, can you find premium leather men’s wallets? Or maybe some extra thick winter socks? While you’re at it, Alexa, can you please show me pink handbags for women? The answer is – of course, she can! Amazon has engineered Alexa keywords to be so responsive and accurate that the world of online shopping […]
Is Amazon Really Enforcing Shorter Titles For Listings?
Amazon Imposes Shorter Titles For Listings The giant mogul, Amazon, announced early last week that they will begin enforcing shorter titles for listings, starting July 22nd. The new policy was backed with a public warning that Amazon listings that failed to comply with Terms of Service could potentially get suppressed. Why Would Amazon Implement Shorter […]
How To Pick a Good Product to Sell on Amazon
Deciding what product to sell on Amazon can be overwhelming. Everything from public demand to profit margins to long-term sustainability must be considered. You also have to decide what platforms you are going to utilize – both for selling and marketing your product. If you plan on utilizing Amazon as your primary marketplace, there are […]