Liazon Marketing provides professional Amazon PPC listing and campaign management services in Florida for brands, private label sellers, and Amazon FBA businesses that want lower ACoS, higher conversion rates, and predictable revenue growth.
We don’t “run ads.”
We engineer Amazon advertising systems using listing-level relevance, buyer intent signals, and ad–listing congruence—the real levers behind profitable Amazon PPC.
Amazon PPC Management
Amazon PPC (Pay-Per-Click) is Amazon’s internal advertising system that allows sellers to place products in Sponsored Products, Sponsored Brands, and Sponsored Display placements across Amazon search results and product detail pages.
Amazon PPC management involves:
Liazon Marketing operates as a Florida-based Amazon PPC agency, serving businesses across Miami, Orlando, Tampa, Jacksonville, and nationwide.
Our service is built around one core principle:
Ads cannot outperform the listing they send traffic to.
That’s why our PPC process integrates listing optimization, semantic relevance, and buyer psychology—not just bid changes.
Before running or scaling ads, we analyze:
Product title semantic coverage
Bullet point intent alignment
Backend search terms
A+ Content contribution to conversion
Review velocity and rating impact on PPC efficiency
Product type, use case, material, size, compatibility, audience, problem solved.
This ensures Amazon’s A9/A10 systems see high relevance between the search query, ad, and listing.
We don’t rely on “high-volume keywords” alone.
We map:
Buyer-stage keywords (research vs purchase)
Long-tail conversion terms
ASIN-level search term harvesting
Competitor semantic gaps
Negative keyword isolation
Keyword types covered:
Exact intent keywords
Phrase discovery keywords
Broad exploration keywords
ASIN targeting terms
Category targeting terms
This creates controlled data acquisition, not wasted spend.
We structure campaigns based on data clarity and isolation, not convenience.
Ad formats we manage:
Sponsored Products
Sponsored Brands
Sponsored Brands Video
Sponsored Display (retargeting & conquesting)
Each campaign has a single intent focus to avoid data pollution.
We optimize bids using:
Placement-level performance data
Time-based conversion patterns
Keyword-level profitability thresholds
Search term lifecycle analysis
Instead of “raise bids on winners,” we apply:
Incremental bid control based on marginal return.
This protects your margin while scaling volume.
Amazon PPC performance is limited by listing conversion rate.
We optimize:
Titles for semantic compression
Bullets for objection handling
Images for visual intent matching
A+ Content for buyer confidence
Higher conversion =
✔ Lower CPC
✔ Better ad rank
✔ Lower ACoS
Why Us
We understand:
Seasonal demand volatility
Regional brand competition
Fast-scaling ecommerce ecosystems
You see:
Clear KPI reporting
Keyword-level profitability
Campaign intent breakdowns
Every Amazon account has:
Different category rules
Different competitor density
Different buyer behavior
We build custom PPC frameworks for each seller.
Amazon FBA sellers
Private label brands
Amazon brand registry owners
Ecommerce businesses expanding to Amazon
Florida-based manufacturers selling direct-to-consumer
If your goal is profit, not just impressions, this service fits.
High ACoS with low sales
Ads spending but listings not converting
Poor keyword targeting
No scalability after launch
Campaigns competing against each other
Lack of real reporting insights
ACoS & TACoS
Conversion rate
Cost per acquisition
Sales velocity
Keyword profitability
Market share growth
We focus on business outcomes, not surface-level metrics.
Amazon advertising is not Google Ads.
It is:
Listing-dependent
Conversion-weighted
Inventory-sensitive
Review-influenced
Without proper management, PPC:
Inflates costs
Damages listing performance
Creates negative historical data
Our job is to align ads with Amazon’s ranking and revenue systems.
Flexible hourly support for full setup
Per Product Listing
Per Image (8 per listing recommended)
Per Product Video
One-Time Setup Fee
One-Time Fee (Includes Guidance)
Includes 5 campaigns setup & monitoring
Unlimited campaign creations & optimization
Complete Store Management Services
Featured Project
Over 25+ years of experience managing Amazon PPC campaigns, with a track record of reducing ACOS by 40% and boosting ROI for 8,500+ global clients
+1(954)864-9161
08.00 am – 07.00 pm/ Sunday (Closed)
Address: 10242 NW 47th St #39, Sunrise, FL 33351, United States
We are Expert in SEO & Amazon PPC advertising
Liazon Marketing
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